We’ve all seen the massive lines and camp-outs in preparation for some new hot item. I mean, if H&M can draw a camp-out we’re not too surprised that Kanye West’s new sneaker, the Nike Air Yeezy 2 attracted a crowd that’s been camping out since Tuesday. The shoe goes on sale today and will retail for $245 and only 3,000 – 5,000 pairs will be released. So, some of those Foot Locker campers will probably be going home empty handed.
But get this, the crowd is split between people that plan on wearing the high end high tops and people that plan on keeping the prized possession in the box. Sneaker freaks go wild. I don’t know any shoe lover that could keep a pair of Louboutins in the box no matter how exclusive they were. And hey, this only a $245 sneaker!
Wrong! I was quick to judge the madness over a sneaker…maybe because I don’t wear them, but the Nike Air Yeezy 2 is more than just a sneaker. A pair of preordered Nike Air Yeezy 2 sold on eBay for $90,300 on June 6th. Now, there were doubts the payment will actually go through, especially when other eBay sales of the sneaker have been going for about $6,000, but no matter what this sneaker is definitely making history.